Additional Website Modules

As well as excellent range of standard website modules, we have a range of additional products, third party products and solutions that you can use to further enhance your website for car buyers. These allow you to integrate third party products such as finance or new / used car data, as well as opting for supplementary Cog Platform products that help fulfil a specific business need.

Bespoke Development

Whilst most commonly requested services are covered in our standard or additional modules (including a few we bet you’d never thought of), we are aware that the industry is constantly growing and changing. Our in-house Bespoke Development team are always working on new products and ideas, and are also available to help turn your bespoke ideas into a reality.

Products

Website Modules

Lead Management System

The COG LMS offers a simple way to monitor, action and track your website enquiries. Use this exclusively to manage leads, or as a compliment to your existing LMS.

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Website Modules

COGCast Mobile Marketing

An innovative dealer-focused mobile marketing product with three different sales applications. Send car details to customers mobile phone or email, either as part of the sales process, via the listing on the website, or through silent salesman posters on the forecourt.

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Website Modules

360° New Car Interiors

Showcase the quality of your new car stock and stand out from the crowd with HD 360° panoramas of your new car interiors.

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Website Modules

Data Driven Valuations

Live valuations powered by CAP or Glass's valuation data are proving to be a strong lead into the dealership - with many dealers reporting impressive conversion levels to sale.

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Website Modules

New/Used Car Data

We are able to work with your preferred car data provider, whether they be CAP, Glass's or another third party, in order to supplement your used or new cars, offering the best level of information for your customers.

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Website Modules

Finance Integration

Integrate FCA Compliant finance products with either of the key industry suppliers, iVendi or Codeweavers, complete with videos and pre-finance checker technology.

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Website Modules

Live Chat

Live valuations powered by CAP or Glass's valuation data are proving to be a strong lead into the dealership - with many dealers reporting impressive conversion levels to sale.

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Website Modules

360° Dealership Tours

The dealership is going digital thanks to interactive 360° Google Streetview tours that allow customers to explore your forecourt and dealership before they set foot through the door.

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Website Modules

Enhanced 360° Dealership Tours

Make the most of your 360° dealership tour on your website by adding calls to action, video content and more, turning your digital dealership into a real selling tool.

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Website Modules

Dealer Review Products

Independent industry review products, such as JudgeService, Reevoo or Feefo, allow you to share your customer satisfaction scores with your customers, helping to convince them to choose your business above the competition.

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Website Modules

3rd Party Image & Video Products

Integrate image and video products such as Autos-On-Show, Citnow or other third parties in order to streamline your image acquisition processes and ensure high quality content.

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Image Enhancement

Image Enhancement

Make your stock look higher quality by using an image enhancement service to replace image background, tidy up images and improve conversion potential.

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Website Modules

COG Intranet

Share key company news, documentation, alerts, contact details and more on your own login-protected company intranet, powered by COG.

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Website Modules

COGCampaign Automated Email Marketing

Keep in touch with customers via our automated email system – allowing you to send personalised emails to customers about servicing and MOT alerts, thanking them for visiting the dealership and much more.

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Website Modules

3rd Party Dynamic Numbers

Whilst the COG Platform comes with basic dynamic numbers capabilities as standard, we can also work with third party providers such as Mediahawk, who allow granular details and exceptional levels of measurement.

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Website Modules

Tyres Modules

Use tyres as an in to other products and services through dedicated Micheldever or tyre stock list modules that find appropriate tyres and deliver leads into your dealership.

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Website Modules

VIP & Event Systems

Custom event and voucher systems to enhance the digital marketing and trackability of dealership events.

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Website Modules

Autochart Lead Profiling

Track visitors behaviour and add their activity to email enquiries, allowing your dealers to know what cars they looked at and at what budget. Use this information to improve the quality of the sales follow-up and maximise conversion levels.

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Website Modules

Image & Video Apps

As well as 3rd party image and video applications, we can also create custom-branded apps that allow your team to upload images straight to your website without the need to double key.

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Website Modules

Advanced Mobile Applications

Encourage customer retention with bespoke mobile apps containing everything from service and MOT notifications through to fuel trackers, parking meters and much more!

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Website Modules

Mission Control & Campaign Software

Track sales performance, contact rates and compare league tables with bespoke campaign solutions, including contact list generation and performance reporting.

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