User Experience on Car Dealer Websites

Bluesky interactive won the Dealer-Voted Car Dealer Power Award for Franchised Dealers, and were highly commended for Independent Dealers too. We win awards because of our dedication to modern, conversion-focused web design that develop an exceptional user experience, and we look forward to applying these principles to your new dealer website.

Bespoke Design – No Templates

Many automotive website providers use templates to make their websites quicker to build – but this means that all their websites tend to look very similar. Part of our dedication to developing excellent website user experience is in our commitment to completely bespoke design. This also lends itself to A/B testing, optimisation and development going toward.


Recent Work


Innovative video-driven Mercedes dealer group website, featuring clever QuickView technology

Sandown Group Website Car Sales Website

Allen Motor Group

An eye-catching, locally optimised dealer group website

Allen Motor Group Car Sales Website


Large premium dealer group with integrated reviews & strong stock focus

Harwoods Website