Dedicated. Automotive. Digital
That's us in a nutshell. Here at Bluesky Interactive, we pride ourselves on being one of the UK's leading automotive digital marketing agencies - and we've worked in the motor trade exclusively since we were established in 2002. Growing from a small Warwick office to the large rural headquarters you see today has taken time, effort, and above all knowledge. Our growth and success relies on our understand of the automotive industry, and our extensive expertise in all things digital.
In 2008 we merged with MB Advertising, one of the largest marketing agencies in the North of England - and another automotive specialist. Together we form MBBluesky, employing over 140 people and developing intelligent, forward-thinking technology and solutions to ensure your business is in the best possible hands. This group is able to offer a fully integrated range of services - from web design through to campaign management, video production & more. Our industry experience speaks volumes - our technology and services support more than 1000 dealer locations.
Our Core Values
Industry Leading Websites
Totally bespoke, industry-leading page speed and jam-packed with technology. What more could you want?
Measurable, transparent results that focus on the things that matter to you - not just to us.
Together for the Long-term
We're a team and a partnership - building long-term relationships that can only get better and better.
How we got here...
The Bluesky Interactive business has grown and changed over the years, but we've always had our client's goals in mind. We know that leading the crowd matters, and as such we have dedicated considerable resources to ensuring that our websites & services stay ahead of the rest of the industry.
Here are some of the key milestones in the journey that got us to where we are today:
2002 - Bluesky Interactive ltd is established by Alan Crane, Managing Director. With a small Kenilworth office and a team of just two in the early days, the company specialises in automotive web design.
New offices in Leamington Spa
2004 - Having had a successful first year of trading the team move to the Grannary in Leamington, making their first move to bigger premises.
2007 - Bluesky relocate again, this time to offices in the centre of the historic medieval market town of Warwick. The business grows in leaps and bounds and the business is departmentalised with both web design and digital marketing services.
Bluesky merge with MB Advertising
2008 - The successful Bluesky business merges with MB Advertising, one of the largest marketing agencies in the North of England. This results in a Group that provides both offline and online marketing to car dealers of all sizes, nationwide – from independent dealers to single and multi-site franchised dealers, including large car supermarkets.
New offices in Lighthorne
2010 - Due to the success for the business and growing staff numbers Bluesky relocates to a picturesque Warwickshire location in Lighthorne where there is room for the business to continue to grow and develop.
Bluesky celebrates 10th Anniversary
2012 - Bluesky Interactive celebrates its 10th Anniversary year. With more than 30 car dealer web design and automotive digital marketing experts working across the business they are recognised as one of the foremost automotive digital suppliers in the UK.
New branch opens in Haywards Heath
2013 - Bluesky opens its third office nationwide, based in Haywards Heath in West Sussex. The newly formed business development team provides a convenient touch point in the south of England
Bluesky Win 2 Car Dealer Power Awards
2014 - The Car Dealer Power awards are the only industry awards voted for by dealers – which is why winning the coveted "Extra Mile" award as well as the award for franchised web design was so satisfying. Alongside 3 other industry commendations this was the icing on a very successful year!
No. 1 in the 2015 Independent Agency Census
2015 - Bluesky Interactive are ranked the best agency in the UK (26-50 staff) for client ratings in the 2015 Independent Agency Census. This census isn’t just for automotive agencies – we topped the list across all fields with similar sized agencies, confirming the service levels and satisfaction of Bluesky Interactive clients
Launch the KIA Used Vehicle Locator
2015 - Among a range of large, exciting projects throughout 2015, we launched our first manufacturer project, working with over 180 dealers and 6,000 vehicles to produce a conversion focused UVL.
New Offices in Burgess Hill
2016 - Thanks to our success in the southern region our local team upgrade to a larger office in order to continue offering dedicated design and client services support to our growing client base.
2017 - Increasing levels of product development and exclusive third party integrations and partnerships lead to the rapid expansion of our in-house development team.
MB Group Sweep Independent Agency Census
2018 - Bluesky and MB Advertising dominated this year’s Independent Agency Census, achieving 1st place nationally in no less than 4 categories. For the second year running we placed 1st in the client rating category, and were also delighted to be leaders in our respective size categories for the impressive "Elite" ranking.
AutoTransact eCommerce Platform Launched
Ideally timed before the 2020 pandemic, we launch the most flexible automotive eCommerce platform on the market, encompassing reservations (deposits), full cash purchases and finance applications, with a raft of continual pipeline development.
Your very own digital marketing team.
We pride ourselves on our staff. With expert knowledge not only in automotive but across all areas of digital they truly are the driving force of our business. They're creative, innovative and knowledgable - and you will always find them to be friendly, approachable and helpful.
We hope that you will come to think of Bluesky as an extension to your business - your very own digital department. With access to experts from all of our in-house digital dapartments (from Client Services to Web Design and every specialism in-between), you will always have your finger on the pulse of the digital motor trade.
01 March 2021
Do you want more traffic to the most important pages of your motor trade website? Maybe you are concerned that visitor levels are dropping off. Or perhaps you have a key offer that needs to gain more traction – now. Whatever your reasons, here are some of our top tips for generating more traffic to your website.
23 February 2021
We elaborate on our support Strategy for Internet Explorer 11, digging into alternative browser options and what compatibility means for your dealer website.. If you're concerned about what browsers you should (and shouldn't) be supporting in order to have a cutting-edge high-performance dealer website, this is the article for you!
09 February 2021
Do you want more local customers to think of your business when they come to buy a car? Are you worried that your business name isn't ringing bells with your target market? Maybe you want to stand apart from competitors. Whatever it is, here are some of our favourite marketing ideas for boosting customers' brand awareness about your dealer group.