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Automotive Digital News & Ideas

As experts in car dealer websites and all-things automotive and digital related, we like to share our knowledge. Read on for our latest articles on digital motor trade issues and solutions – you’ll find them jam-packed with ideas and innovation.

22 June 2017

How Has Politics Affected The UK Automotive Industry So Far in 2017?

With the General Election in May and Article 50 negotiations beginning this week, it seems that automotive news has been rife with political policies regarding the impacts of the automotive and manufacturing industries, and particularly their effects on the environment.

10 March 2017

Why Your Colleagues Know Nothing About Buying Cars

One of the pitfalls of being employed in the car dealer world is the likelihood that you and your colleagues probably haven’t actually purchased a car for years. Therefore it could be the case that their knowledge of how to buy cars for themselves, rather than selling them to others, doesn’t match that of a real-life customer.

13 February 2017

How Should Auto Dealerships be Using Email Marketing in 2017?

Email marketing is a low cost tool that can enable dealerships to build lasting relationships with their customers, far beyond the initial sale of the car. Ensure that you are the first port of call when customers need to address these needs by concentrating on these points.

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