Automotive Digital News & Ideas
As experts in car dealer websites and all-things automotive and digital related, we like to share our knowledge. Read on for our latest articles on digital motor trade issues and solutions – you’ll find them jam-packed with ideas and innovation.
10 September 2020
The last quarter has been a challenging one, but that doesn’t mean that we haven’t learnt anything useful from our time spent in lockdown. In fact, as the UK’s car dealers rallied and leapt to embrace the digital showroom and new ways of selling, we saw the pandemic laying the groundwork for some long-term changes and new priorities in automotive digital marketing.
21 May 2020
Dealer website traffic analysis paints a positive picture of industry recovery, following in-depth analysis of dealers visit patters and conversion rates.
05 May 2020
Cutting-edge automotive web design and marketing agency Bluesky Interactive are delighted to have launched AutoTransact, their innovative vehicle purchase platform.
30 January 2020
Planning to sell your used cars on your car dealer website? Here are some of the questions you should consider before making the leap - and some ways that our industry-leading automotive ecommerce platform can help you lead the crowd.
01 August 2019
As a leading automotive agency, we work with and try out a lot of clever (and not so clever) digital tools. Here we share some of our favourite free tools that car dealers can take advantage of.
29 April 2019
As a digital marketing agency we’re ideally positioned to share some of the most common missed opportunities with a dealer’s website presence.
07 January 2019
What will 2019 mean to the web design world? What will the big trends be? What will matter (and what won’t) when you design your 2019 dealer website?
03 December 2018
A look at the year ahead in automotive Search Engine Optimisation - what's new, what's the same, and what should car dealers be focusing on over the next 12 months?
23 February 2018
SEO, is the art of changing content and technical aspects of your website in order to encourage the site to show higher up search result pages on search engines such as Google or Bing. Involving both on-site and off-site aspects, it’s a long-term strategy and something of an artform! So, what should you look out for to suggest you need to invest in SEO?