Internet Marketing Agency

As Bluesky Interactive's Marketing Manager, I recently attended a series of Internet Marketing lectures in London on a range of topics. One thing which really stood out for me was a lecture on online PR.

At Bluesky Interactive we do some online PR for our Platinum SEO customers, mostly to build good quality links. The work we do is not necessarily intended to be for PR reasons in the conventional sense. The lecture highlighted for me the huge potential for online PR both in terms of building credible back links to sites, and generating publicity and improving your reputation.

What also became obvious was how easy it would be to make all your company's offline PR work for you online, improving search rankings, generating good publicity and enhancing your reputation. It just requires clear communication between Bluesky and the people doing the PR work. I hope our clients who use PR agencies or do in-house PR work can put us in touch with the people doing this work as I truly believe that together we can make so much more use of the efforts already being made.

Labels: Internet Marketing, SEO